KFC Konazo: Urban Culture & Double Gold Effie-Winning Launch
A strategic product launch designed to penetrate urban youth culture through a high-energy, "streetwear-inspired" visual identity. This project redefined KFC’s retail presence by blending bold art direction with cultural relevance.
A strategic product launch designed to penetrate urban youth culture through a high-energy, "streetwear-inspired" visual identity. This project redefined KFC’s retail presence by blending bold art direction with cultural relevance.
Influencer Photoshoot and Compositing
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